Head of Marketing and Distribution Old Mutual

The Head Marketing & Distribution is responsible for developing and implementing strategic plans for long-term business growth aligned with the company’s vision. They oversee all aspects of marketing, corporate communications, and sales, ensuring effective distribution channels and strong business and stakeholder relationships.
• Develop and execute business strategic plans aligned with company and group objectives, ensuring a seamless and positive customer experience throughout all touchpoints.
• Manage coordination and oversight of company marketing activities, focusing on enhancing customer engagement and satisfaction.
• Drive business development, sales, and corporate communications strategies with a customer-centric approach.
• Analyze and disseminate market information to relevant departments to better understand and meet customer needs and preferences.
• Oversee marketing and promotional campaigns to not only achieve business goals but also to enhance the overall customer experience.
• Lead promotional and sales initiatives to execute marketing plans effectively while prioritizing customer satisfaction.
• Define distribution structures and measures for both retail and corporate business, aiming to optimize customer accessibility and convenience.
• Foster positive business relationships, particularly with brokers, to ensure excellent customer service and support.
• Formulate long-term strategic plans for direct sales force channels, focusing on delivering personalized experiences to customers.
• Identify opportunities for introducing new products and services based on customer feedback and market trends, ensuring relevance and value.
• Monitor and evaluate strategic implementations of marketing, PR, communications, sales, and business development with a continuous focus on improving the customer journey.
• Develop annual key performance metrics with a strong emphasis on brand, customer satisfaction and loyalty.

Skills
• Business, Business Communications, Business Growth, Business Promotions, Communication, Customer Centricity, Customer Engagement, Customer Experience (CX), Customer Satisfaction, Customer Service, Direct Selling, Marketing, Marketing Activities, Marketing Planning, Sales, Sales Initiatives, Strategic, Strategic Communication Planning, Strategic Planning
• Education
• Diploma (Dip): Insurance (Required), Honours Degree (Hons): Management, Marketing (Required)