Digital Executive SMAT Marketing Limited

We are seeking a dynamic and experienced Digital Executive to join our team. In this role, you will be responsible for enhancing our clients’ brand presence across digital platforms, ensuring the successful execution of digital marketing campaigns, and driving digital initiatives that will boost customer engagement, lead generation, and overall revenue.

Key Responsibilities
Digital Marketing Strategy:
• Develop and implement effective digital marketing strategies that align with the clients’ overall goals.
• Analyze digital data to draw key recommendations around website optimization.

Social Media Management:
• Manage and enhance the clients’ presence across various social media platforms.
• Create, schedule, and analyze the social media updates and paid advertisements.

Content Development:
• Coordinate with the content team to produce high-quality content for websites, blogs, and social media channels.
• Ensure that content (text, images, videos) is engaging, accurate, and optimized for SEO.

SEO and SEM:
• Implement and manage SEO/SEM initiatives to boost online presence and customer engagement.
• Utilize tools like Google Analytics and other data analytics tools to evaluate digital marketing campaign success and optimize future campaigns.

Qualifications
• Bachelor’s degree in Marketing, Business, or related field.
• 2+ years of experience in a digital marketing role.
• Proven experience in developing and implementing digital marketing strategies.
• Strong understanding of digital marketing concepts, strategies, and best practices.
• Experience with SEO/SEM, Google Analytics, and CRM software.
• Proficient in content marketing theory and application.
• Excellent written and verbal communication skills.
• Strong analytical and project management skills.
• Ability to work under pressure and manage multiple projects simultaneously.
• Adaptability: Ability to adapt to changing digital technologies and methodologies.
• Innovation: Creatively apply new solutions to solve business challenges.
• Collaboration: Work effectively with different teams to deliver holistic digital solutions.